Without a cloud strategy, you have no business

It’s said that those without a plan can plan to fail. Unfortunately, that is the exact challenge businesses face when it comes to cloud infrastructure, as we head toward 2022.

The stark reality is that the cloud continues to dominate the ecosphere of business connectivity. Set aside for a moment the massive impact of the past two years. You know—the requirement for ubiquitous access for everything from anywhere, anytime. That was nothing compared to what’s coming.

The cloud now represents the entirety of the customer experience. Regardless of what your company sells, the infrastructure and architectures that support the customer experience reside somewhere. That “somewhere” is going to have to be the cloud.

For the sake of this article, I won’t get into the public, private and cloud models. That interconnectivity and related workflows are an article unto itself—if not more. Cloud models aside, it’s time to start talking about where mission-critical systems reside and what that means for the future.

Firstly, let’s talk about insurance. Tier 2 and Tier 3 storage for backup and recovery is paramount in today’s ever-connected world. It’s what allows your business to operate in the face of a disaster, whatever that may be. As any good CTO knows, having backups offsite that are always available is not just the right thing to do—it’s the only way to do it.

The idea of drives or tape shipped to nearby locations for safekeeping is the equivalent of discussing business best practices in the times of Charlemagne (that is, it’s ancient history). Enterprises need the entirety of their systems backed up in the cloud—frequent snapshots that can be restored quickly. That is the only way to survive.

Now that insurance policies are out of the way, let’s talk modernity. From aging software applications, file types and old-school architectures, all of these things must now be subject to a solid migration plan and path. A homegrown system considered mission-critical that was built 10-15 years ago will simply not survive the era of digital transformation.

I’m not saying anything that CTOs or CIOs don’t already know but, again, I go back to my “plan to fail” comment. In 2022, a migration plan that addresses aging architectures and modernizes them for the cloud is a must-have.

Then, of course, there are the forward-facing aspects of all of this. Whether your company is B2B or B2C, creating seamless customer engagement and processes can no longer be done without proper cloud infrastructure. From forward-facing systems to the connectivity of disparate workflows, through to hybrid workforces and the requirements for secure yet seamless access—everything must be planned for and enacted, or the competition will take advantage.

And that is the reasoning behind all of this. There is always a competitor waiting in the wings to steal market share in the cloud era. They do this by having better, faster, more intuitive and far more seamless experiences for all users—both internal and external.

Planning to compete is as important as the cloud planning itself, as both represent one another. As I’ve said and will continue to say: you won’t be competitive without the cloud.

And if you need a plan or a direction—plan to call us. We’ll handle the rest.

About the Author:
Eli Sabatier
With more than a decade in enterprise IT in leadership positions involving strategic business development, sales, marketing, and training and development, Eli oversees the Pro Network sales force and is responsible for direct sales of network hardware, servers and SAN storage.